Company Overview: Botons

Description: Provides software that can ingest, cleanse and organize data from different sources into a single source of truth

Round Overview: Raising a $1.5m seed round (with a preference for a party round without a lead)

Key DecisionSearch Threshold
Follow on investors that can write small checksInvestors that may lead or follow – we do not require investors to have led investments before
Raising a Seed round with actual actual paying customersInvestors that have made 20%+ of their total investments specifically at the seed stage
Targeting investors that write $50-300K follow on checksInvestors that have raised a fund with a fund size of less than $75m
Pursuing investors that have seen prior success within data analytics / BIInvestors that have made at least “5” investments specifically within B2B Software > Data Analytics
Targeting investors that routinely invest in North American companiesInvestors that have made 20%+ of total investments in North America